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Roland showcased digital imaging tech and gave users a firsthand look at Roland DGA’s redesigned product demonstration room and more.
August 31, 2026
By: Rachel Klemovitch
Roland DG Americas conducted a successful end-user open house event on August 14. The event allowed visitors to tour the company’s Irvine, California headquarters, see Roland DG products in action, attend live demonstrations and presentations, and more.
The open house also let attendees participate in live demos of Roland DG’s new and existing offerings and offered a sneak peek at several new and innovative products ahead of their official unveiling at the upcoming 2026 PRINTING United Expo in Las Vegas.
Product managers were on hand throughout the day, sharing their insights with attendees and highlighting the impressive capabilities of Roland DG’s devices.
Demonstrations of the newest addition to Roland DG’s flagship TrueVis family of large-format inkjets – the AG-640 latex printer/cutter, as well as recent introductions to Roland DG’s growing industrial printing portfolio, such as the VersaObject IO-300 industrial UV flatbed and RC-300 Series UV cylindrical printers were featured.
“The event gave current and prospective customers an ‘inside’ look at our state-of-the-art facility, including the spacious, completely redesigned demo room,” said Roland DGA’s CEO/President, Dan Burmeister. “In addition to being a tailor-made space for showcasing Roland DG’s latest and greatest printers, the new demo room features graphics and décor produced on Roland DG devices that reflect Roland DG’s new ‘Make Your Mark’ corporate branding.”
“We really enjoyed showing the attendees our Irvine headquarters and the remarkable things made possible by Roland DG technology,” said Roland DGA Senior Product Manager Daniel Valade. “The open house was the perfect venue for familiarizing those on hand with the feature-packed, reliable, and easy-to-use solutions Roland DG provides to help print businesses of all sizes maximize output quality, productivity, and profitability.”
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